It's standard practice to alloy pure silver with harder metals to improve its strength. Pandora jewellery regularly uses sterling silver: the world's most popular silver alloy.

Some people have reported that their jewelry has tarnished or broken easily. Others have said that the gemstones have fallen out of their settings. If you are considering buying Pandora jewelry, it is important to do your research and make sure that you are buying from a reputable dealer.

Innovation, design and craftsmanship are at the heart of everything we do at Pandora. Whether we're selecting high-quality materials or utilising innovative design techniques, each piece of jewellery is given the time, attention and quality control it deserves.

PANDORA IN A FEW WORDS Well positioned within the affordable luxury segment of the fine jewelry market offering modern, high quality, hand finished products.